Thursday, 3 September 2015

Be Your Own Boss - Practice Pitching - Rick Ferguson

Practice Pitching 

Albert Mehrabian's communication percentages model (when talking about feeling or attitudes) 
  • Words we use 7%
  • How we say the words 38% 
  • Non - verbal behaviour (body language) 55%
Logical Levels (Robert Dilts):
  • Environment (where, when with whom) 
  • Behaviour (what)
  • Skills and Capabilities (how)
  • Values and beliefs (why) 
  • Identity (who) 
  • Mission / Vision (purpose) 
Content (3 things to consider)
  • Bookend - Introduce something at the start of your pitch, then return to it at the end
  • Power of 3 - Overall structure of the pitch (beginning, middle and end) and also within the presentation (listing 3 words)
  • 'Heart' content (values, beliefs, purpose etc.) and 'Head' content - (what, how, where etc.)
Style (6 things to consider) 
  • Avoiding crutch words (so, okay, right, moving on, um, err.. etc)
  • PAUSE during presentation
  • Appropriate eye contact not too much/ too little
  • Volume, pitch, speed
  • Awareness of unconscious ticks/ Movements 

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